Career in Massage Therapy
Career in Massage Therapy is a microsite for an existing client, The Academy of Massage Therapy and Bodyworks. This site’s main purpose is to focus on prospective students to the academy who are looking to pass the state examination process while their main site caters to both new students and continuing education.
Since this site was launched in late August we’ve seen lead submissions increase by nearly double as a result of the narrowed focus of this site. Keep checking back as we’ll be doing a case study on the advantages of microsites and multi domain search marketing strategies soon.